The Unique Opportunities of Entrepreneurship

When people go into business for themselves, there are a vast array of opportunities awaiting them. However, those who know how to best capitalize on those opportunities find the greatest success. In the financial services industry, many people have found success using a variety of skills and abilities. However, there are arguably very few who have achieved greater success with their businesses than Brad Reifler. Over a 30-year period, Brad has founded one successful company after another, setting sales records and creating unique strategies that are used today by numerous businesses around the world. Because of his success, Brad has been able to show the business world just how many unique opportunities exist when it comes to entrepreneurship.

When Brad decided to become an entrepreneur and investor in the 1980s, he knew that in order to stand out from everyone else he would need to try things that few others had ever dared. Therefore, he decided to focus his efforts on sales strategies and market analysis, believing this would lead him down the road of success. When he founded Reifler Trading Company as his first venture, Brad put these plans into action as About.me showed. Using these business tactics, along with intense institutional research and global advisory services, Brad quickly saw RTC evolve into one of the world’s largest futures trading companies. As the company grew, Brad began to see that these tactics not only worked well for his company, but could be customized to work with other companies as well. Not one to stand pat and relax, Brad decided it was time to move on from RTC and begin anew. Thus, in 2000 he sold the company to Refco, Inc., which happened to be the world’s foremost futures trading company.

Taking the strategies he developed and used at RTC, Brad formed Pali Capital soon afterward and quickly began to see success similar to what he experienced with RTC. However, it was with Pali that he took entrepreneurship to an entirely new level in the financial world. Focusing on equity markets, he created sales strategies that led to the firm earning more than $1 billion during his 13 years as CEO. After this, Brad was known worldwide for his keen insight and analytical abilities regarding economic markets. Brad can be followed through his Twitter account.

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